The design is based on the shape of a cone cut into slices. The combination of profiles in different materials and surfaces ensures a recognisable and cohesive identity for a range of everyday products that contribute to the overall bathroom experience, but have very different functions. The conical shape was chosen due to several obvious strengths: a clear identity, inherent functionality and good operational properties that make installation simple and effective.

Variation in expression and price

The background to ‘Cone’ is based on a desire to create a Nordic series with great opportunities for variation in both expression and price, yet with a clear identity and cohesion. The series can function in many types of structures and private homes with different budgets and different requirements for the bathroom’s décor and expression.

Elements in the series

Within the framework of the chosen design language, the series includes the affordable variant with good basic functions, and the multifunctional variant with an exclusive appearance. All of the elements can be customised individually by colour and surface.

The hooks are available in two sizes. The large hook can be combined with a timber disc, to become a functional and decorative hook for a bag, scarf or coat on a hanger, leaving a suitable space to the wall.

The series also includes a toilet roll holder and a spare roll holder – both with the same interchangeable fronts as the hooks.

Bathrooms need solutions that are practical, but also support the need for personal well-being and style. This duality is reflected in the design of the Cone series, which combines the need for robust operation with individual customisation.